New digital platform for the Arbeiter Samariter Bund (ASB)

Use Case: Relaunch of the website, online shop and intranet of the Arbeiter-Samariter-Bund Deutschland e. V.
Industry: Non-profit, non-governmental organisation (NGO)
Project focus: Intranet, e-commerce, public relations
Technologies: TYPO3, Shopware 6, HumHub

With over 40,000 employees, 1.3 million members and around 20,000 volunteers, ASB is one of Germany's leading aid and welfare organizations. This requires a powerful digital infrastructure.

The TYPO3-based solution integrates Shopware 6.0 and HumHub, an open source platform for social collaboration. The new portal not only serves as a website and intranet, but also includes a modern online store and a powerful job portal.

The association was founded in Berlin in 1888, at that time still under the name "Arbeiter-Samariter-Kolonne".

Project overview

The NGO's new homepage serves as an attractive hub for the public, ASB members and donors. With "SamaRITA", ASB has a modern intranet that facilitates internal communication and collaboration via HumHub. Volunteers and employees use it to exchange information, organize projects and manage documents.

The system is supplemented by the new ASB store, which is based on Shopware 6: Employees and members, as well as external customers, can find a wide selection there, including clothing with the ASB logo, a variety of promotional items and also special articles for young people. The ERP connection and an SSO solution ensure that all systems work together smoothly.

The new ASB website looks good on any screen

The digital basics

TYPO3

Technical basis for website and intranet

The system provides both a public website and an internal intranet, both of which are based on TYPO3. This allows editorial content to be efficiently maintained and networked with each other.

SSO

Simple login to all platforms

Thanks to the single sign-on integration, ASB employees can log into all connected systems - including the intranet and the store - with just one login. This ensures a particularly seamless user experience.

HumHub

Social intranet from Europe

HumHub is the central platform for internal communication at ASB. It enables employees and volunteers to network, share information, organize projects and work collaboratively in groups.

One platform, three systems, limitless possibilities

The combination of TYPO3, Shopware and HumHub created a digitally networked system that covers many of ASB's relevant requirements. TYPO3 forms the central basis for editorial content and structured data, while HumHub as a social intranet supports internal exchange and document storage. Shopware controls the ordering processes and enables efficient purchasing for ASB associations.

By integrating these systems, ASB can efficiently bundle digital services. Employees can access all relevant platforms with a single login and information can be retrieved in a structured manner. TYPO3 manages central content, while HumHub facilitates team communication and file storage. This uniformity improves workflows and enables flexible extensions.

Mockup showcasing the Arbeiter-Samariter-Bund (ASB) online shop displayed on multiple devices, including smartphones, tablets, and a desktop screen. The shop features products such as flyers, postcards, and first aid materials. — The ASB online store, which offers various printed products, goods and important resources for members and employees on a wide range of screen sizes.

Highlights of the new online store

🗓️ Annual processing
Execution of thousands of downloads, product sales and hundreds of print jobs.

📦 Simple product customization
Customers can personalize products such as posters, flyers and business cards themselves.

🔑 Access and management
There is a central login with complex rights and information management.

🤖 Automation
Billing addresses and payment functions are processed automatically.

We never thought that the relaunch of the ASB store would go so smoothly - but you've proved us wrong. Maybe we should entrust you with our fridge next time. You are the best!
Markus Fenske, Head of Department ASB Cologne

Future-proof: Upcoming functions for intranet and store

ASB's digital ecosystem is being continuously developed to meet the organization's growing requirements. A HumHub update that is already planned will bring new functions for even more efficient internal communication. The ASB store is also being continuously optimized and will receive additional functions to improve the user experience. Intelligent indexing of content - from editorial articles to store products - ensures that related information is automatically linked. The associated high-performance search enables the desired content to be found quickly.