The collaboration between the two providers has a clear strategic goal: to enable companies and organizations to receive even more services from a single source for complex projects. The spectrum ranges from strategic positioning and brand development, through creation and conceptual design, to technological implementation and long-term support.

In larger projects, these disciplines are becoming increasingly intertwined. Companies are looking for partners who understand business models and markets, can clearly position brands, and, based on this foundation, develop and implement suitable digital solutions. With MONOBLOC®, +Pluswerk is strengthening its strategic capabilities and can now also support clients in corporate and brand development.

Frank Deutschmann, Jens Krumm and Sebastian Lulay are standing together outside the MONOBLOC® headquarters in Heidelberg.
New +Pluswerk location in Heidelberg: MONOBLOC® managing directors Frank Deutschmann (left) and Sebastian Lulay (right) with Jens Krumm, CEO of +Pluswerk AG, in the center.

Strategically Developing and Successfully Positioning Brands

MONOBLOC®’s range of services includes market and competitive analyses, the development of corporate values and corporate identity, as well as brand strategy, design, and communication. The experts from Heidelberg also incorporate internal structures and processes into their consulting work. This results in positioning strategies that are compelling to external audiences and can be effectively implemented within the company.

+Pluswerk and MONOBLOC® then work together with clients to translate the developed strategies into concrete actions. These include corporate design, content marketing, and digital solutions, as well as website development and management. Through the collaboration at +Pluswerk, these capabilities can be combined with a large network of specialists and additional technological resources.

Portrait +Pluswerk CEO Jens Krumm

“MONOBLOC® brings the expertise that we’ve yet to fully develop. At the same time, the partnership with +Pluswerk opens up entirely new opportunities for MONOBLOC®. It is precisely this mutual benefit that makes our network strong.”

Jens Krumm, CEO of +Pluswerk AG

Shared Beliefs in Open Source and Data Sovereignty

MONOBLOC® and +Pluswerk also share a common approach when it comes to technology. For complex web projects, both companies rely on open-source technologies—in particular, TYPO3. MONOBLOC® uses this content management system for both client projects and its own website.

For both companies, the decision to use open source is more than just a question of technology. Companies should retain control over their digital infrastructure and be able to continue developing it over the long term according to their own requirements. Digital sovereignty, scalability, and long-term investment security are therefore key criteria in the design of digital solutions.

Sebastian Lulay, Managing Director, +Pluswerk Heidelberg branch, MONOBLOC GmbH

“Our clients often place their trust in us far beyond individual projects. At +Pluswerk, we have access to a large network of specialized colleagues. This enables us to meet even those requirements for which we would previously have needed additional partners.”

Sebastian Lulay, CEO of MONOBLOC®.

MONOBLOC® will continue to operate as an independent company with its own brand in Heidelberg. As a +Pluswerk location, the company can now draw on the expertise and resources of the entire network. At the same time, MONOBLOC®’s expertise is available to the other +Pluswerk locations for joint projects.

Visit the MONOBLOC® homepage

Integrating Strategy, Brand, and Technology

Would you like to sharpen your brand and use it to develop digital solutions that will stand the test of time? With the combined expertise of +Pluswerk and MONOBLOC®, we’ll guide you every step of the way—from strategic positioning to technological implementation.

Start a joint project

info(at)pluswerk(dot)ag